Offset and flexographic printing are still the most common processes in packaging printing. Increasing digitalization in packaging printing offers opportunities for personalized and short runs, but also places high demands on technology and software. The development and use of sustainable printing inks, high-quality coatings using film lamination and UV spot varnishing and other materials are relevant and critical in a competitive environment. Specialized knowledge of printing technologies combined with material science remain important factors for success in the market for sustainable manufacturers in the packaging printing and finishing sector.
Digital printing is booming. Personalized and very short runs are in demand, as are environmentally friendly printing inks with added value. Expertise in packaging printing, choice of materials and the finishing of packaging are critical to market success.
