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  • Expert forum PACKBOX
  • Lecture

From Duty to Beauty: How the Digital Product Passport turns packaging into smart brand touchpoints

Explores how the Digital Product Passport evolves from a regulatory obligation into a strategic lever for brand loyalty, UX, and circularity.
Speaker Moderator

Topic

Digitalisation

When & Where

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Thu, 09/25/2025, 10:30 - 11:00

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Hall 4 / Booth 4-209

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Details

  • Format:

    Lecture

  • Language:

    German

Organized by
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Speaker

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Thomas Rödding
CEO

Moderator

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Philip Bittermann
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Hüthig Medien GmbH
Hüthig Medien GmbH