Results of the consumer study "Packaging preferences"
Packaging Features – What is important for consumers.
Topic
Relevant Now: markets
When & Where
Details
Format:
Lecture
Language:
English
Session description
Pro Carton made a survey with more than 5,000 concumers in Germany, France, Italy, Spain and the UK.
We will present the results of the study with latest findings in consumer preference.
How relevant ist packaging to create lasting loyalty?
We will also look into consumer requirements in HORECA channels.
What are the preferred packaging solutions?
Organized by
Speaker
Winfried Mühling
Director Marketing and Communication
Moderator
Matthias Mahr