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Beyond the Unboxing: Redefining Sustainable Packaging and Consumer Trust

Latest legal frameworks in packaging, new narratives combined with exciting unboxing experiences. Illustrated with concrete examples.

Topic

Insights from Experts

When & Where

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Wed, 09/25/2024, 11:30 - 12:00

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Hall 4 / Booth 4-209

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Details

  • Format:

    Lecture

  • Language:

    English

Session description

Packaging in light of the latest legal frameworks and packaging's green story being transparently shared, ensuring it resonates with customers during the unboxing moment. This presentation is designed for brands, design agencies, and the industry focused on blending exceptional physical packaging experiences with effective sustainability communication. Illustrated with 'real world examples'!

Speaker

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Uwe Melichar
epda – Vice President
juozas-baranauskas
Juozas Baranauskas
Packaging, Sustainability & Transparency Specialist

Moderator

Johannes Bergmair
Dr. Johannes Bergmair
General Secretary