The world's first packaging with OLED
A revolution - Karl Knauer presents probably the world’s first illuminated packaging with printed organic light-emitting diodes (OLEDs)
The world of electronic has been already changed fundamentally by Organic light emitting diodes (OLED). For years, the industry has working on a cheap solution to produce OLEDs by printing machines in order to integrate them into completely different domains like packaging to revolutionize the product marketing and the POS. Big technological challenges had to be overcome! For the first time, it is possible to print OLEDs with all conductors and even on demand with a built-in battery by a newly developed technique.
With “HiLight – printed electronics” the company Karl Knauer presented already in 2008 the world’s first illuminated packaging on the basis of electroluminescence. The folding box for the Bombay Sapphire of Bacardi was the world’s first freely sellable illuminated packaging which could be offered for sale worldwide. Almost 30 national, international and global awards followed.
Now in 2016 Karl Knauer presents the next technological revolution in the domain of printed electronics. Together with the INURU GmbH from Berlin Karl Knauer set oneself the target to develop the world’s first illuminated packaging with printed, flexible, organic light-emitting diodes (OLEDs) to integrate light in folding boxes and labels for a special brand staging at the POS.
The packaging of the future shines bright, sustainable and cheap with printed OLEDs by Karl Knauer and INURU. Innovation – revolution: In the future, packaging, displays, POS materials, advertising means and even bottle labels can be equipped with animated pictures, logos and texts thanks to the “HiLight-printed OLEDs-technology”. The lighting effect can now even be activated contactless without the usual sensors upon request. The customer approaches the shelf and the packaging lights up. An increase in attention to the brand, which is priceless.
Karl Knauer KG and INURU GmbH both bring along their respective many years of experience and their wide technical expertise into the cooperation involving printed electronics in paper and packaging.
INURU has revolutionised the printing of OLEDs in recent years and is now maturing the industrial application in large productions step by step together with a lot of know-how from Karl Knauer.
OLEDs are merely a few nanometres-thin self-illuminating surfaced light sources and comprise organic semi-conductors. They can be fully printed with all the electronic components including the batteries. In comparison to electroluminescence, OLEDs are 100-500 times brighter, but only require a fraction of the energy, are ultrathin, flexible and low-cost in their manufacture. Due to the lower power consumption, lighting elements can be operated with integrated (printed) batteries or with printed solar cells.
The packaging with OLED does not only convince with its power of innovation and its attention at the POS but also with its sustainability thanks to the advanced technology. OLEDs are sustainably recyclable and can be easily disposed of in line with statutory requirement.