The visual appearance of packaging is vital in creating that first impression, considering that consumers can take as little as three seconds to choose which product they want. When looking for their preferred brand, the colours and graphics on packaging must match expectations. Special effects can also play an important role, especially in luxury packaging.
Ideal for shelf-ready and point-of-sale solutions
Our linerboards and cartonboards used as liners perform equally well for shelf-ready packs and point-of-sale material. They are lightweight but strong, thanks to the use of specially developed pulps. Packaging made from our boards protects product, keeps its shape and helps also reduce food waste.
Our boards are designed for specific packaging applications:
• shelf-ready packaging
• point-of-sale solutions and displays
• trays and traditional corrugated boxes
• multipacks and carry-home packs